2024 test12 productsHome & Cleaning

Which Laundry Detergent Brand Wins?

We compared 12 laundry detergent options head to head. Tide came out on top. See the measured results, the runner-up, the budget pick, and a link to the full test video.

The verdict
Winner

Tide

Price shown in test: $15 for 84 oz (64 loads, 23 cents per load)

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Runner-up

Arm & Hammer

Price shown in test: $14 for 1.3 gallons (128 loads, 8 cents per load)

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Budget pick

Arm & Hammer

Price shown in test: $14 for 1.3 gallons (128 loads, 8 cents per load)

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The measured results

Every number below is read straight from the test. Scroll sideways to see all measurements. Products are listed in the order they finished.

ProductGraphite/oil stain rank (original 6-stain test)Mustard stain rankSoy sauce stain rankWhite brightness/color protection rankRed shirt dye transfer rankCow manure hot wash (qualitative)Gear oil stain rank (post-manure retest)Overall average finishTomato juice rating
1Tide$15 for 84 oz (64 loads, 23 cents per load)1st place, best in the lineup1st placetied 5th place (with Molly's Suds and Seventh Generation)6th place, some stain transfer to unstained areas8th placeprobably the best so far1st place, stain almost totally removed3, declared overall winnernot tested
2Arm & Hammer Plus OxiClean (stain fighters formula)$14 for 1.3 gallons (128 loads, 8 cents per load)2nd place, just ahead of Tide Pods7th place3rd place, beat nine more expensive brands5th place3rd placemade a lot of progress but still work needed6th placenot tested1 (best possible rating)
3Gain Oxy Boost$16 for 1.2 gallons (154 loads, 10 cents per load)not tested2nd placetied 9th place (with Persil)3rd place4th placedid not perform quite as well as Arm & Hammer3rd place3.7, explicitly stated third-place overall finish2
4Persil ProClean$24 for 82.5 oznot testednot testedtied 9th place (with Gain)1st place, best at keeping shirt bright white1st place, best color preservationdid not perform quite as well as Tide2nd placenot tested2
5Amazon Basics$17 for 82.5 oz (110 loads, 15 cents per load)not tested13th place, worst2nd place4th place5th placestill in pretty bad shape7th placenot tested2
6All Free & Clear$22 for 82.5 oz, described in transcript as 20 cents per ounce6th place, barely ahead of Biokleen10th place1st place, best in lineup8th place7th placea lot of manure stains left4th placenot testednot tested
7Molly's Suds$38 for about 160 oz (two packages, 240 loads combined, 16 cents per load)13th place, worst; struggled to lighten stain4th placetied 5th place7th place12th placea lot of manure stains left8th placenot testednot tested
8Seventh Generation$15 for 40 oz (53 loads, 28 cents per load)11th place8th placetied 5th placetied 10th place (with ECOS)9th placestill looking pretty dirty10th placenot testednot tested
9ECOS$27 for two containers (200 oz total, 200 loads, 14 cents per load)10th place11th place12th placetied 10th place (with Seventh Generation)6th placeeven dirtier than Biokleen12th place, worstnot testednot tested
10Biokleen$35 for 1.2 gallons (300 loads concentrated, 12 cents per load)9th place, barely edged out the plain-water control9th place8th place13th place, worst11th placestill pretty dirty11th placenot testednot tested
11Tide Pods$28 for 93 (unit dropped by captions; likely oz or count) (112 loads, 25 cents per load)3rd place12th place4th place2nd place2nd placedid better than averageimplied 5th place (narrator says it barely outperformed Arm & Hammer's 6th place finish, but does not state an explicit ordinal for Tide Pods)not testednot tested
12Tyler Glamorous Wash$21 for 16 oz (6 loads, $3.50 per load)12th place3rd place11th placenot individually ranked; narrator says it leaves a strong perfume smell rather than a bright white finish13th place, worstdirtier than most of the other brands9th placenot testednot tested

How it was tested

  • six common household stains on white cotton shirts (egg/protein, motor oil with graphite, coffee, mustard, tomato sauce, soy sauce), extra small cold-water top-loader wash
  • graphite/motor oil stain removal rank (from the six-stain test)
  • mustard stain removal rank
  • soy sauce combo stain removal rank
  • white brightness/color protection rank on unstained fabric
  • egg stain removal (described qualitatively, not individually ranked)
  • tomato juice stain removal (rated on a numeric scale, not ranked 1st to last)
  • coffee stain removal (rated on a numeric scale, not ranked 1st to last)
  • red cotton t-shirt dye transfer/color protection rank
  • cow manure stain and odor removal, hot water wash (qualitative only)
  • gear oil stain removal rank on manure-soaked shirts (separate retest after the manure wash)
  • overall average finish/ranking across all tests

And the Tide liquid laundry detergent came out on top with an average finish or rating of three.

From the test video verdict.
Data notes and caveats

12 detergent brands plus a plain-water control across roughly a dozen distinct stain/odor sub-tests; only the top 3 overall finishers (Tide, Arm & Hammer, Gain) were given an explicit average-finish ranking by the narrator, so products 4 through 12 in this file are listed in transcript introduction order, not a stated overall rank, and each product's individual sub-test placements are preserved in its results/notes instead. The plain-water control (no detergent) is excluded from products[] since it is not a purchasable brand, but it notably beat several real detergents in multiple sub-tests (8th on the original oil stain, 6th on mustard, 12th on soy sauce, 10th on dye transfer), which is worth surfacing as a caveat. Two price strings have caption ambiguity and are flagged rather than corrected: All Free & Clear's per-unit cost is stated as "20 cents per ounce" (breaks the per-load pattern used elsewhere) and Tide Pods' price sentence drops a unit ("$28 for 93"). Meta chapters have their own typos versus the description (BioClean for Biokleen, EOS for ECOS, Puril ProClean for Persil ProClean) but still map one chapter per product.

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